The Caitlyn Jenner net worth figure of $100 million that gets passed around the internet is almost certainly too high. Our analysis shows the real story. Caitlyn Jenner was born Bruce Jenner, the son of an arborist in New York. Unlike Donald Trump or Rob Kardashian, there was no big inheritance to start her net worth off early. She has since earned a total of $48 million in her lifetime from various sources, including acting, TV, several successful businesses, high public speaking fees and multiple endorsement deals. Taxes and expenses of nearly $34 million leave a final Caitlyn Jenner net worth figure of $17.8 million.
Caitlyn Jenner Net Worth Facts
Caitlyn Jenner Net Worth Facts | |
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Caitlyn Jenner net worth | $17,845,863 |
Caitlyn Jenner net worth vs Kim Kardashian net worth | 1/8th as big |
Caitlyn Jenner net worth vs Kris Jenner net worth | 11% smaller |
Caitlyn Jenner net worth vs Khloe Kardashian net worth | 24% smaller |
Caitlyn Jenner net worth vs Kourtney Kardashian net worth | 12% smaller |
Caitlyn Jenner net worth vs Kylie Jenner net worth | Twice as big |
Caitlyn Jenner net worth vs Kendall Jenner net worth | Half as big |
Caitlyn Jenner net worth vs Rob Kardashian net worth | Twice as big |
Caitlyn Jenner net worth vs Hillary Clinton net worth | Half as big |
Caitlyn Jenner net worth vs typical American net worth | 262 times bigger |
The Caitlyn Jenner net worth sum doesn’t do quite as good a job of keeping up with the Kardashians as most online publications claim. Stepdaughter Kim Kardashian’s net worth of $149 million is 8 times bigger than Caitlyn Jenner’s net worth of $17.8 million. ex wife Kris Jenner has 11% more wealth with $20 million and stepdaughter Khloe has 24% more with $23.6 million. Kourtney Kardashian’s $20.4 million is 12% bigger than the Caitlyn Jenner net worth sum, while daughter Kendall Jenner has nearly twice as much with $31 million. Finally, Caitlyn has 262 times more money than the typical American family nest egg of $68,000.
As of 6/23/16, online rumors point to a rift between Caitlyn Jenner and the Kardashian sisters. The split reportedly happened after Jenner was quoted as speaking in a negative way about the Kardashians’ mom Kris Jenner.
Caitlyn Jenner Net Worth Timeline
Caitlyn Jenner Net Worth by Year | |
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Caitlyn Jenner net worth 1972 | $2,736 |
Caitlyn Jenner net worth 1973 | $5,513 |
Caitlyn Jenner net worth 1977 | $157,564 |
Caitlyn Jenner net worth 1978 | $247,498 |
Caitlyn Jenner net worth 1984 | $843,922 |
Caitlyn Jenner net worth 1985 | $926,602 |
Caitlyn Jenner net worth 1986 | $1,009,012 |
Caitlyn Jenner net worth 1996 | $3,782,851 |
Caitlyn Jenner net worth 1997 | $4,200,287 |
Caitlyn Jenner net worth 2005 | $8,564,628 |
Caitlyn Jenner net worth 2006 | $9,159,245 |
Caitlyn Jenner net worth 2007 | $9,915,005 |
Caitlyn Jenner net worth 2008 | $10,682,192 |
Caitlyn Jenner net worth 2013 | $13,772,945 |
Caitlyn Jenner net worth 2014 | $14,370,464 |
Caitlyn Jenner net worth 2015 | $15,813,018 |
Caitlyn Jenner net worth 2016 | $17,845,863 |
Caitlyn Jenner has never been a stranger to making money. In fact it’s possible that the impressive business acumen shown by stepdaughters Kim, Khloe and Kourtney and daughters Kylie and Kendall may have something to do with lessons learned from Caitlyn. Jenner turned a successful Olympics track and field performance in the 1970’s into a lucrative string of endorsement deals. By the time those deals began to flag in the early 90’s, Jenner had already run a small insurance business, made half a million on licensing deals for fitness products and started up her own successful aviation company. That company is the biggest source of Jenner’s wealth. That said, speaking fees do kick in $14 million and the sharp increase in her net worth in recent years is thanks entirely to reality TV.
Related: Kim Kardashian Net Worth
Caitlyn Jenner Net Worth Sources: Business, TV, Speaking Fees, Endorsements
Where does the Caitlyn Jenner net worth fortune come from? The biggest source is businesses with $20.4 million in lifetime earnings, most of that from Bruce Jenner Aviation. Another $14.1 million comes from public speaking, while acting and TV contribute another $12.6 million. Endorsements make up the smallest income source with $1.2 million total. All together that’s a lifetime earnings pool of $48.4 million. That gives Jenner an average salary of $1.8 million a year since 1995 and $5.9 million in 2016. Taxes take $24 million and expenses chop out another $9.7 million over the course of Jenner’s life.
Caitlyn Jenner Net Worth Sources | |
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Business and Other | $20,372,000 |
Public Speaking | $14,160,000 |
Acting / TV | $12,575,000 |
Endorsements | $1,200,000 |
Total Caitlyn Jenner Earnings | $48,307,000 |
Caitlyn Jenner Salary (average) | $1,786,818 |
Caitlyn Jenner Salary 2016 | $5,900,500 |
Taxes | $23,960,272 |
Expenses | $9,661,400 |
Investments | $3,160,535 |
Caitlyn Jenner Net Worth | $17,845,863 |
Caitlyn Jenner Net Worth from TV and Acting
Contrary to popular belief, being on TV is not the biggest source of Caitlyn Jenner’s net worth. The biggest source is an aviation company that catered to business executives from 1988 through 2010. Jenner earned an estimated $18 million from that business. Still, TV isn’t far behind, adding nearly $12.6 million to the Caitlyn Jenner net worth sum. Caitlyn is credited with 18 acting roles, including six episodes of the motorcycle cop show CHiPs in 1981 and an episode of The Love Boat in 1986. By far her biggest TV conduit has been Keeping Up with the Kardashians. Jenner has been in 143 episodes of that program since 2007 and has earned an estimated $5 million from it. Her own show, I Am Cait has only had 16 episodes, but as the center figure in that show she’s earned another $5 million from her work on it. Full figures for the star’s screen career are in the table below.
Caitlyn Jenner Net Worth from Acting | |||
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Year | Title | Type | Estimated Caitlyn Jenner Earnings |
1980 | The Golden Moment: An Olympic Love Story | TV Movie | $10,000 |
1980 | Can't Stop the Music | Movie | $30,000 |
1981 | Grambling's White Tiger | TV Movie | $10,000 |
1981 | CHiPs | TV Series (Caitlyn Jenner in 6 episodes) | $60,000 |
1984 | The Fall Guy | TV Series | $5,000 |
1985 | Murder, She Wrote | TV Series | $5,000 |
1985 | Me and Mom | TV Series | $5,000 |
1986 | The Love Boat | TV Series | $5,000 |
1990 | A Man Called Sarge | Movie | $40,000 |
1992 | Original Intent | Video | $5,000 |
2000 | Who's Watching Who? | TV Movie | $10,000 |
2002 | King of the Hill | TV Series | $5,000 |
2003 | I'm a Celebrity, Get Me Out of Here | TV Series (Caitlyn Jenner in 15 episodes) | $75,000 |
2011 | Jack and Jill | TV Series | $10,000 |
2014 | The Hungover Games | Movie | $250,000 |
1976-1980 | the Mike Douglas Show | TV Series (Caitlyn Jenner in 9 episodes) | $45,000 |
2007-2016 | Keeping Up with the Kardashians | TV Series (Caitlyn Jenner in 143 episodes) | $5,005,000 |
2015-2016 | I Am Cait | TV Series (Caitlyn Jenner in 16 episodes) | $5,000,000 |
1976-2015 | Other Appearances | Various | $2,000,000 |
Total Caitlyn Jenner Net Worth from Acting | $12,575,000 |
Related: Kylie Jenner Net Worth
Caitlyn Jenner Net Worth from Business
The table below shows how businesses contribute to the Caitlyn Jenner net worth story. Caitlyn’s first “business” was really just a job selling insurance at night while training as a full time athlete, reportedly earning just $9,000 per year. That ended in 1979. Jenner pursued several endorsement deals during the next decade (see the endorsement section lower down for a breakdown). In 1988, she started Bruce Jenner Aviation, a successful company that sold aircraft supplies to corporations and executives. That company lasted until 2010 and earned Jenner an estimated $18 million. A licensing deal allowed the Nautilus fitness products company to use the Bruce Jenner name from 1990 through ’99 and earned Jenner another $450,000. Other companies including JennerNet, a stint at race car driving and a TV production business added another $2 million total to the Caitlyn Jenner net worth sum. That’s a total of $20.3 million from businesses.
Caitlyn Jenner Net Worth from Business | ||
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Business Type | Years Active | Estimated Caitlyn Jenner Earnings |
Insurance | 1972-1979 | $72,000 |
Bruce Jenner Aviation | 1988-2010 | $18,000,000 |
Fitness Product sales | 1990-1999 | $450,000 |
JennerNet | 1997-2005 | $900,000 |
Motorsports | 1980-1988 | $450,000 |
Producing (I am Cait) | 2015 | $500,000 |
Total Caitlyn Jenner Net Worth from Business | $20,372,000 |
Shocked & heartbroken. Sending all my thoughts & prayers to my bothers & sisters in Orlando. Be safe the rest of this weekend friends #pride
— Caitlyn Jenner (@Caitlyn_Jenner) June 12, 2016
Caitlyn Jenner Net Worth from Public Speaking
Public speaking engagements add an estimated $14.2 million to the Caitlyn Jenner net worth figure. That money breaks down like this: Jenner capitalized on her Olympic fame, using it to launch a significant public speaking career. In the 70’s and 80’s she was able to charge a speaking fee of $5,000 per event, giving approximately two speeches per month. At that rate she earned about $120,000 a year from giving speeches. Her speaking fee gradually went up, hitting about $10,000 per speech in 1990 and $20,000 per speech by 2001. The fame surrounding her sex change in 2015 catapulted her into a whole new earnings realm, boosting her fee to $100,000 per speech. At two speeches per month, her earnings by that point had risen to $2.4 million a year from speaking engagements alone.
Caitlyn Jenner Net Worth from Endorsements
These days, a major celebrity can earn anywhere from $500,000 a year to $50 million a year in endorsement money. The Caitlyn Jenner net worth numbers owe a much smaller debt of $1.2 million to the endorsement world. The biggest reason for this is that Caitlyn’s stint as a public figure happened in the 1970’s and to a lesser extent the 80’s. Back then, endorsement deals were a lot less super-sized than they are today. Even Jenner’s big position as the spokesperson for Wheaties breakfast cereal only paid her an estimated $100,000. The table below shows the known list of Jenner endorsement deals, folding in her Playgirl appearance in 1982.
Caitlyn Jenner Net Worth from Endorsements | ||
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Year | Product / Service | Estimated Earnings |
1976 | Gentleman's Quarterly | $100,000 |
1978 | Wheaties | $100,000 |
1979 | Minolta | $100,000 |
1980 | Buster Brown shoes | $100,000 |
1982 | Playgirl magazine | $100,000 |
1983 | Tropicana | $100,000 |
1990 | Power Walk Plus treadmill | $100,000 |
2016 | MAC Cosmetics (Finally Free) | $500,000 |
Total Caitlyn Jenner Net Worth from Endorsements | $1,200,000 |
Related: Kendall Jenner Net Worth
Caitlyn Jenner was involved in a car accident in February of 2015. That crash resulted in the death of one woman and injury to several others. Multiple lawsuits followed, with at least one of them seeking over $18 million in damages. The lawsuits were all settled out of court, reportedly for modest amounts that didn’t significantly affect the Caitlyn Jenner net worth total.
Caitlyn Jenner Net Worth Calculations
The table below shows how taxes, expenses and investments affect Caitlyn Jenner’s net worth. Taxes are figured at 49.6% per year. That’s 39.6% for the highest U.S. federal tax bracket and another 10% for state taxes. Expenses figured at 20% for staff, operating costs, cost of living and agent fees reflect Jenner’s relatively high spending habits. Finally, investments are figured at 6%, with all adjustments folded into a single column below.
Caitlyn Jenner Net Worth Calculations | |||
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Year | Caitlyn Jenner Total Earnings | Adjustments (Tax, Expense, Investments) | Caitlyn Jenner Net Worth |
1972 | $9,000 | -$6,264 | $2,736 |
1973 | $9,000 | -$6,223 | $5,513 |
1974 | $9,000 | -$6,181 | $8,333 |
1975 | $9,000 | -$6,138 | $11,195 |
1976 | $288,000 | -$200,279 | $98,916 |
1977 | $188,000 | -$129,352 | $157,564 |
1978 | $288,000 | -$198,066 | $247,498 |
1979 | $288,000 | -$196,706 | $338,792 |
1980 | $369,000 | -$251,701 | $456,091 |
1981 | $290,000 | -$194,944 | $551,147 |
1982 | $320,000 | -$214,387 | $656,760 |
1983 | $320,000 | -$212,790 | $763,970 |
1984 | $225,000 | -$145,049 | $843,922 |
1985 | $230,000 | -$147,320 | $926,602 |
1986 | $225,000 | -$142,590 | $1,009,012 |
1987 | $220,000 | -$137,864 | $1,091,148 |
1988 | $720,000 | -$484,622 | $1,326,526 |
1989 | $670,000 | -$446,263 | $1,550,263 |
1990 | $975,000 | -$655,160 | $1,870,103 |
1991 | $835,000 | -$552,884 | $2,152,219 |
1992 | $840,000 | -$552,098 | $2,440,121 |
1993 | $835,000 | -$544,265 | $2,730,855 |
1994 | $835,000 | -$539,869 | $3,025,986 |
1995 | $1,085,000 | -$709,407 | $3,401,579 |
1996 | $1,085,000 | -$703,728 | $3,782,851 |
1997 | $1,185,000 | -$767,563 | $4,200,287 |
1998 | $1,185,000 | -$761,252 | $4,624,036 |
1999 | $1,185,000 | -$754,845 | $5,054,191 |
2000 | $1,390,000 | -$891,021 | $5,553,171 |
2001 | $1,630,000 | -$1,050,516 | $6,132,655 |
2002 | $1,635,000 | -$1,045,234 | $6,722,420 |
2003 | $1,705,000 | -$1,085,037 | $7,342,383 |
2004 | $1,630,000 | -$1,023,463 | $7,948,920 |
2005 | $1,630,000 | -$1,014,292 | $8,564,628 |
2006 | $1,530,000 | -$935,383 | $9,159,245 |
2007 | $2,030,500 | -$1,274,740 | $9,915,005 |
2008 | $2,030,500 | -$1,263,313 | $10,682,192 |
2009 | $2,030,500 | -$1,251,713 | $11,460,978 |
2010 | $2,030,500 | -$1,239,938 | $12,251,540 |
2011 | $1,040,500 | -$538,945 | $12,753,096 |
2012 | $1,030,500 | -$524,401 | $13,259,194 |
2013 | $1,030,500 | -$516,749 | $13,772,945 |
2014 | $1,280,500 | -$682,981 | $14,370,464 |
2015 | $4,030,500 | -$2,587,947 | $15,813,018 |
2016 | $5,900,500 | -$3,867,655 | $17,845,863 |
Caitlyn Jenner Net Worth Totals | $48,307,000 | -$30,461,137 | $17,845,863 |
If you liked reading about Caitlyn Jenner’ net worth, try this post about Kim Kardashian’s net worth or this one about Kourtney Kardashian’s net worth. All Caitlyn Jenner net worth data in this article are based on our analysis of income streams, tax, expense and investment calculations, estimates and media reports and are provided here for entertainment purposes only.